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LAST UPDATED: 11.10am July 16
Whether the dog's chewed up all the toys in the house, your kid's birthday is coming up, or you're simply running low on baby supplies, Amazon Prime Day 2024 is the perfect opportunity to stock up on both the daily essentials and even purchase gifts for special occasions like Book Week, birthdays and Christmas.
To save you the time, we've found some of the best offers on baby clothing and essentials, kids costumes, and toys this Amazon Prime Day 2024.
Not a Prime member, but want to access the savings? Read our Amazon Prime membership guide to find out more, and take advantage of Prime's free 30 day trial.
It give you immediate access to the sales, delivery and other additional benefits such as Prime Video, music, gaming and reading.
CHECK OUT MORE DEALS:
BABY
Treat your baby to snug and soft winter outfits
Prime Day deals give mum and dad the perfect opportunity to keep little ones comfy and cosy, with items including coveralls, sets, jumpers and vests for the winter season.
Made from super fine merino wool, the range from Merino Baby is soft and supple on delicate skin, making it perfect for newborns and young babies.
Upgrade the baby clothes drawer with staples like the Merino Baby Wool Coverall for $31.20 (37.59 per cent off RRP $49.99), Merino Baby Short Sleeve Onesie for $23.20 (20 per cent off RRP $29) Merino Baby Wool Pants for $23.20 (20 per cent off the RRP $29.99) and the Merino Baby Vest for $19.20 (20 per cent off the RRP $29.99).
Bonds kids clothing is also on sale with up to 70 per cent off selected items. You can get your little ones all set with items such as Bonds Kids Tech Sweats Pullovers for $9.60 (67 per cent off), and baby Zippys for 50 per cent off.
Other savings include:
PATPAT Store Two-Piece Waffle Set for $21.60 (36 per cent off RRP $33.75)
Save up to 36 per cent on selected items from the PATPAT store including winter essentials.
MOMSMENU 3-Pack Organic Cotton Baby Swaddles for $39.90 (20 per cent off RRP $49.88)
Snugtime Knitted Bunny Boot for $12 (25 per cent off RRP $16)
Discover baby essentials at enviable prices
For seasoned Amazon shoppers with little ones, one of the best things about the Amazon Prime Day sale is the ability to stock up on baby essentials for a fraction of the price.
You can make savings on the everyday essentials with Huggies nappies including DryNites, Little Swimmers, Pure Care Nappy pants and Ultra Dry ranges available between 20 to 30 per cent off.
Tooshies ECO nappies feature between 15 to 16 per cent off its range, as well as 21 per cent off pure water wipes.
Other top deals include the Munchkin Click Lock Weighted Sip Cup for $11.54 (an eye-watering 69.23 per cent off RRP $37.51), Mustela Baby Cradle Cap Cream for $12.29 (44 per cent off RRP $21.95) and Medela Breast Milk Storage Bags for $19.36 (42.29 per cent off RRP $33.55).
And if you're searching for a new stroller, look no further than Amazon Prime Day for large discounts on some of the most popular brands including the Safe-And-Sound Cosy Luxe Stroller for $296 (34.2 per cent off RRP $449.99) and luxury brands like Joolz Geo3 Stroller for $1804 (18 per cent off RRP $2,200).
Other savings you can find on baby brands include:
Tommee Tippee Ultra UV Steriliser, Dryer and Storage for Baby Bottles and Accessories for $169 (47 per cent off RRP $319)
NUK Baby Bottle Cleanser Concentrate for $9.88 (41.71 per cent off RRP $16.96)
Chicco 2-Pack Physio Baby Bottle Teat for $7.13 (40.33 per cent off RRP $11.95)
Bubba Blue Cellular Baby Blanket for $17.97 (40 per cent off RRP $29.95)
Ergobaby Aura Baby Wrap for $60.60 (39.36 per cent off RRP $99.91)
Skip Hop Sloth Cry Activated Soother for $63.63 (36.33 per cent off RRP $99.94)
KIDS
Get creative with kids costumes for Book Week
With Book Week 2024 fast-approaching on the 17-23 August, there's no better way to find savings on costumes for kids than at the Amazon Prime Day sale.
With costumes ranging from Harry Potter for $8.99 (69.83 per cent off the RRP $29.80) to Harley Quinn for $38.99 (21.7 per cent off the RRP $49.80) and Star Wars for $30.99 (11.45 per cent off the RRP $37.68), there's a huge selection to choose from, inspired by some of the most popular books, screenplays and comics.
And for the little brothers and sisters who want to join in the school yard fun, top picks include the Yellow Wiggle for $30.99 (28.14 per cent off the RRP $43.12), Beauty and the Beast for $40.99 (20.86 per cent off the RRP $51.79) and Toy Story costumes for $58.99 (26.17 per cent off the RRP $75.60).
Other savings include:
Minions Kids Jumpsuit Costume, Multicolour, 3-5 Years for $35.99 (20.65 per cent off RRP $56.64)
Dorothy Kids Classic Costume, Multicolour, 6-8 Years for $30.99 (22.35 per cent off RRP $39.91)
Darth Vader Kids Costume for $25.99 (27.40 per cent off RRP $35.80)
Alice in Wonderland Classic Costume, Blue, 7-8 Years for $20.99 (46.99 per cent off RRP $39.60)
Spruce up your kids' bed and bath routine with a new look from the Franco range including bath towels, microfibre blankets and bedding including some of their favourite characters including The Littler Mermaid, Paw Patrol, Spongebob, Dino Ranch, Jurassic World, or Frozen.
You can also find some of their favourite characters with heavy duty stainless steel Thermos funtainer water bottles also in Prime Day deals.
TOYS
Get the latest gadgets on sale before Christmas time
If you've been watching TikTok, you may be familiar with imaginative toys like the Got2Glow Fairy Catcher which can collect 20+ virtual fairies outdoors and around the house. Available for $37.08 (15 per cent off RRP $43.62), toys the Got2Glow Fairy Catcher can inspire hours of imaginative play time.
Remember playing shop as a kid? Amazon is helping us level-up our imagination by including discounts on the incredible Fegalop Doctor's Kit for $44.89 (15.29 per cent off RRP $52.99), which comes with a mobile medical cart and 28 medical tool accessories to play with.
For little aspiring artists, the Crayola 04 1999 Inspiration Art Case is an Amazon's Choice pick. It comes with 140 pieces, including crayons, pencils, markers and paper and is available for just $19.83 (49 per cent off RRP $39.00).
Other great toys include Where's Bowie?, a 500-piece jigsaw puzzle to find the beloved starman for $24.41 (18.6 per cent off RRP $29.98), as well as the educational Australian Geographic Ant City Science Kit for $24 (20 per cent off RRP $30), where kids have the opportunity to make their own ant wonderland setup and learn about the curious life of ants.
Other savings include:
Mattel - Up to 40 per cent on Mattel toys including Jurassic World toys, Disney Cars, Thomas and Friends, Trolls and Disney Princess
Bluey 8th Wonder Wooden Puppet Theatre for $45.73 (32 per cent off RRP $66.85)
Melissa and Doug - Up to 40 per cent off selected products including wooden toy playsets and puzzles
Kazaang Water Gun for $37.59 (24.8% per cent off)
Vocrev Jurassic Pterosaur Fossil Building Sets for $25.48 (15 per cent off)
Silmoyle Toddler Golf Set for $28.79 (20 per cent off)
LEGO
Get ready for some sore fingers. We see LEGO builds in your future with some of the biggest licenced set available including Star Wars, Disney, Harry Potter, LEGO City, Creator, Technic and Friends.
Notable discounted sets include:
Conclusion
The hardest part about shopping on Amazon Prime Day is knowing where to start.
If you're serious about savings this year, make sure to prepare a wish list and track the live deals on the Amazon app for the best experience.
With amazing discounts from popular brands like GAIA, Dreambaby, ergoPouch and Little Dutch, it's possible to pick up the products you can't live without for a fraction of the original price, and (if you're game) even prepare for Christmas time.
